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It won't kill my blog - but when a term that you rank #2 for sends 10,000 visitors a year and you fall to #3 and only get 5,000 (and this happens on a few terms) it does take away some potential new readers, income etc.
It's not going to stop me blogging or grind things to a halt - but I guess I do think that on the scale that Google do things that it'll have an impact upon small publishers across the board which will add up.
If a service like knol which has the backup of Google behind it can hamper with Probogger.net's traffic, what it shall do for smaller blogs, publishers, etc. is pretty obvious.
Let's get our fingers crossed and watch the next move!
But, as Darren said:
@ Darren : Well, I completely agree to what you have said that it may effect the publishers when it comes to search engine traffic, however as you and john have always taught that one just doesn't need to depend on search engine to ensure that traffic flows in. Also, in my personal experience I've seen that if you ensure that you have decent on page optimization and are posting decent posts then you are good to go in search engine and you can rank at the top.
Instead of just giving up for certain keywords, we can always use better search engine optimization techniques to come up in search results. Although, I will certainly agree that it will take up some decent amount of publisher's time.
@ Praval : I certainly appreciate Darren's analysis, however I'm just spreading what I learned from Darren himself and that is never give up and just post quality posts and you'll definitely be a winner :) And as far as Search engine ranking are concerned, I've already mentioned in the reply to Darren's comment that it's really isn't that tough (may be I can say that because I know some of the tricks applied by SEOs)
@ Aravind : May be that's what I really don't want to accept. Google has built a monopoly and I don't want to accept that and I guess even they don't accept it and that's why they try to constantly improve their search engine. Well, I would also like to point out one thing and that is, it's still not certain that if Google Knol will be a hit or will it be a miss. Google Q&A; wasn't a hit at any point of time and Yahoo Answers clearly ruled that space.
WikiPedia has been around for years and people are kind of used to it and apart from that there is a huge community which supports wikipedia and I'm sure everyone will agree to the fact that it's really not easy to break communities, so if we look on that aspect, Google Knol may not even take off that well.
@ Vinamra : Agreed! I can't be as sure as you are but I certainly think that Google Knol may have tough time in becoming as successful as Wikipedia.